{"id":1883,"date":"2023-03-28T11:06:33","date_gmt":"2023-03-28T15:06:33","guid":{"rendered":"https:\/\/adiacapital.com\/?p=1883"},"modified":"2023-03-28T19:58:51","modified_gmt":"2023-03-28T23:58:51","slug":"how-to-get-the-most-from-trade-show-attendance","status":"publish","type":"post","link":"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/","title":{"rendered":"How to Get the Most from Trade Show Attendance\u00a0"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1883\" class=\"elementor elementor-1883\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23da5e7 e-flex e-con-boxed e-con e-parent\" data-id=\"23da5e7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d29b1df elementor-widget elementor-widget-text-editor\" data-id=\"d29b1df\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Getting the most from trade show attendance requires planning in advance. And if you do it right it can help you choose the best equipment for your needs AND get the best pricing at the same time.\u00a0<\/p><p>Tradeshows are one place that almost every capital equipment buyer goes to see, try out and purchase the latest in their industry. But even veteran show attendees usually end up with just these takeaways from busy shows:\u00a0<br \/><br \/><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afde787 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"afde787\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Bag full of literature they don\u2019t need \u2013 that literature and even the entire bag, untouched, can often be found in and around offices months after the show. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Business cards \u2013 sometimes with notes scribbled on the back. Occasionally these can be useful, but like the literature, there are stacks of cards in desk drawers all over America just taking up space.  <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Freebies and promo products \u2013 which can be fun, but most often are a waste of time for you and the vendor handing them out. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef88b0f elementor-widget elementor-widget-text-editor\" data-id=\"ef88b0f\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Attending tradeshows in any industry takes time away from making money IN your business and costs money for entry, travel and staying for multiple days.\u00a0<\/p><p>So, you simply have to make the most of your attendance.\u00a0\u00a0<br \/>The most successful trade show attendees know what a successful show looks like for them and makes a plan according to their goals.\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67d7813 e-flex e-con-boxed e-con e-parent\" data-id=\"67d7813\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b454b44 elementor-widget elementor-widget-heading\" data-id=\"b454b44\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Before the Show | Preparing to Attend a Trade Show <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d743735 elementor-widget elementor-widget-text-editor\" data-id=\"d743735\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Even after decades of attending and exhibiting at shows with Adia Capital, we know it&#8217;s easy to become overwhelmed with the variety of equipment there. So&#8230; here\u2019s what to do before the show:\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1161969 elementor-widget elementor-widget-text-editor\" data-id=\"1161969\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>#1: Determine what you need now or what you will need in the next 6-12 months\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a2ce5c elementor-widget elementor-widget-text-editor\" data-id=\"7a2ce5c\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Other than just \u201cseeing what\u2019s out there\u201d you should have a short list of things you know you\u2019ll need to grow your business or to solve current business problems.\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-226d738 elementor-widget elementor-widget-text-editor\" data-id=\"226d738\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>New Equipment Examples: <\/strong><\/p><p>For example, if you\u2019re in the custom t-shirt business doing direct to garment or screen printing you may be interest in adding an embroidery machine because you\u2019ve been getting request for custom caps.<\/p><p>Or if you are large format print house creating signs and banners and need more capacity you may look at an additional printer or moving to a larger one for higher volume printing.<\/p><p>Think of attending the NAB show because your expanding your local TV station or video production company? You may need anything from studio equipment to satellite trucks.\u00a0<br \/>There\u2019s a trade show for every industry, so even if farming or medicine is your business niche making that punch list of equipment is a must.\u00a0<\/p><p>You can also put new supply vendors, software providers or even outsourced talent on your Needs List.\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e5a0fda e-flex e-con-boxed e-con e-parent\" data-id=\"e5a0fda\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b72f133 elementor-widget elementor-widget-text-editor\" data-id=\"b72f133\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>#2: Compare your Needs List to the Exhibitor and Course List<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a0c944 elementor-widget elementor-widget-text-editor\" data-id=\"2a0c944\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There can be HUNDREDS of exhibitors at a trade show. When you consider the sheer quantity you\u2019ll see that there are simply too many to not have a list of target booths.<\/p><p>Since you\u2019ve already decided the kinds of things you\u2019ll need to see all you need to do is visit the tradeshow website and check out the exhibitor list. Then compare the 2 and decide who you really need to visit.\u00a0<\/p><p>Download the show floor map and plot your route. Many shows even provide free mobile apps to give you directions when you\u2019re on the ground.\u00a0<\/p><p>There are often courses you can take during the event as well. They can be VERY useful, so make sure you examine that schedule as well and don\u2019t miss an educational opportunity that fits what you want to accomplish.\u00a0<\/p><p>So, prioritize what your business needs, research the vendors that are attending and what you want to see SPECIFICALLY. Of course, leave time to be surprised!\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d926c25 e-flex e-con-boxed e-con e-parent\" data-id=\"d926c25\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f5e079 elementor-widget elementor-widget-heading\" data-id=\"7f5e079\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Get Pre-Approved for Financing <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a68e37 elementor-widget elementor-widget-text-editor\" data-id=\"1a68e37\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Knowing how much money you have to work with, what payments you can afford and how that will impact your cash flow can give you a REAL advantage during a show!\u00a0<\/p><p>Take that equipment list you\u2019ll need to grow over the next 6-12 months and the pricing you researched for them and visit <strong><a href=\"https:\/\/adiacapital.com\/application\/\">https:\/\/adiacapital.com\/application\/<\/a><\/strong> to get pre-approved.\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74d54b5 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"74d54b5\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Dealing with a finance broker like Adia Capital directly can sometimes get you better rates, payments and terms on equipment. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Having that approval in advance will allow you to take advantage of at-the-show DEALS. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-dot-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm80 248c0 44.112-35.888 80-80 80s-80-35.888-80-80 35.888-80 80-80 80 35.888 80 80z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Save your time \u2013 if you do not get approved for financing in advance you can adjust your expectations for what you can purchase at the show. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f462e4a elementor-widget elementor-widget-text-editor\" data-id=\"f462e4a\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Getting approved typically takes under 4 business hours.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cf56cb9 e-flex e-con-boxed e-con e-parent\" data-id=\"cf56cb9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b83411a e-con-full e-flex e-con e-parent\" data-id=\"b83411a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbcb956 elementor-widget elementor-widget-heading\" data-id=\"cbcb956\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">During the Show | Working the Show Floor <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b67c95a elementor-widget elementor-widget-text-editor\" data-id=\"b67c95a\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Because you did your homework in advance you\u2019re much more likely to get in front of the right vendors. Here are a few tips on getting the most out of visiting each booth.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b92d551 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"b92d551\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Take notes or ask permission to record. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad60cf8 elementor-widget elementor-widget-text-editor\" data-id=\"ad60cf8\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Buying equipment is a BIG decision. If you\u2019re comparing multiple vendors it can be a challenge to differentiate between the equipment and the demonstrator or salesperson.\u00a0<\/p><p>In other words, it\u2019s great to be able to buy from someone you like and that seems knowledgeable, but they may not be representing the very best equipment for your situation. That\u2019s where notes can come in handy.\u00a0<\/p><p>Make sure you take clear notes about the pros and cons of each piece of equipment. Or better yet, record the demonstration or conversation.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9c9671d e-con-full e-flex e-con e-parent\" data-id=\"9c9671d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fb66029 elementor-widget elementor-widget-image\" data-id=\"fb66029\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1055\" height=\"1008\" src=\"https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/deal.webp\" class=\"attachment-full size-full wp-image-1894\" alt=\"\" srcset=\"https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/deal.webp 1055w, https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/deal-300x287.webp 300w, https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/deal-1024x978.webp 1024w, https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/deal-768x734.webp 768w\" sizes=\"(max-width: 1055px) 100vw, 1055px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1387d3 e-flex e-con-boxed e-con e-parent\" data-id=\"a1387d3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11e1da8 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"11e1da8\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Be the fly on the wall<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9166e29 elementor-widget elementor-widget-text-editor\" data-id=\"9166e29\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>That means don\u2019t be shy about listening in on demonstrations to other people, companies or groups. They will have different needs, approaches and questions than you do, so you can learn more about your business niche in general AND the equipment you\u2019re searching for.\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d70c961 e-flex e-con-boxed e-con e-parent\" data-id=\"d70c961\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eea2718 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"eea2718\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Buy off the floor<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a510213 elementor-widget elementor-widget-text-editor\" data-id=\"a510213\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you&#8217;re SURE you\u2019ve found the equipment for you, buy off the show floor! Sometimes you can score great deals from vendors that just don&#8217;t want to rebox equipment &#8211; and you&#8217;ll often save hundreds on shipping costs too.\u00a0\u00a0<br \/>Most vendors are set up to take orders during the show. And since you did your research in advance you\u2019ll be able to tell a good deal when you hear one.\u00a0<\/p><p>The best part is how easy it will be to buy if you got pre-approved with Adia Capital equipment financing. You can call us right from the show floor and we\u2019ll make arrangements directly with the vendor!\u00a0<\/p><p>Get Pre-Approved with Adia Capital LLC Here: <strong><a href=\"http:\/\/adiacapital.com\">http:\/\/adiacapital.com\u00a0\u00a0<\/a><\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d99c13 elementor-widget elementor-widget-heading\" data-id=\"4d99c13\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">After the Tradeshow<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cb5332 elementor-widget elementor-widget-image\" data-id=\"6cb5332\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1509\" height=\"1008\" src=\"https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/couple-signing-contract.webp\" class=\"attachment-full size-full wp-image-1893\" alt=\"\" srcset=\"https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/couple-signing-contract.webp 1509w, https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/couple-signing-contract-300x200.webp 300w, https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/couple-signing-contract-1024x684.webp 1024w, https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/couple-signing-contract-768x513.webp 768w\" sizes=\"(max-width: 1509px) 100vw, 1509px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d965dc elementor-widget elementor-widget-text-editor\" data-id=\"6d965dc\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Surprisingly, you cannot expect every vendor you met at the show to call or follow up with an email. Shows are hectic for equipment sellers and their follow up isn\u2019t always the best.\u00a0<\/p><p>Luckily, that doesn\u2019t reflect on the quality of the equipment or the company itself, just on their sales and marketing systems.<\/p><p>Plus, equipment manufacturers and distributors have a LOT to do after a trade show; break down the booth, travel back to the office and catch up on all the business they missed while at the show.\u00a0<\/p><p>Therefore, it\u2019s up to you to reach out if you want to cement that great deal, get the show special or take the next step in purchasing new equipment.<\/p><p><strong>First<\/strong> \u2013 get organized by putting your notes in a CRM so you have all the contact information, records of conversations and notes about what you thought about equipment and people while it\u2019s still fresh.<\/p><p><strong>Next<\/strong> \u2013 make decisions. Evaluate everything you saw and compare that to your pre-show research list.<\/p><p><strong>Lastly<\/strong> \u2013 make that purchase or those supplier changes! After all, it\u2019s what you went to the show for in the first place. You\u2019ll find the longer you wait, the less likely you are to do anything at all.\u00a0<\/p><p>That would make attending the show an expense you could have, and should have avoided.\u00a0\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Getting the most from trade show attendance requires planning in advance. And if you do it right it can help you choose the best equipment for your needs AND get the best pricing at the same time.\u00a0 Tradeshows are one place that almost every capital equipment buyer goes to see, try out and purchase the [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":1892,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Get the Most from Trade Show Attendance\u00a0 - Adia Capital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Get the Most from Trade Show Attendance\u00a0 - Adia Capital\" \/>\n<meta property=\"og:description\" content=\"Getting the most from trade show attendance requires planning in advance. And if you do it right it can help you choose the best equipment for your needs AND get the best pricing at the same time.\u00a0 Tradeshows are one place that almost every capital equipment buyer goes to see, try out and purchase the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/\" \/>\n<meta property=\"og:site_name\" content=\"Adia Capital\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-28T15:06:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-28T23:58:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/tradeshow.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1008\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"John Sullivant\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"John Sullivant\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/\"},\"author\":{\"name\":\"John Sullivant\",\"@id\":\"https:\/\/adiacapital.com\/#\/schema\/person\/be9da9c1778893b5ce05ab21efb13fab\"},\"headline\":\"How to Get the Most from Trade Show Attendance\u00a0\",\"datePublished\":\"2023-03-28T15:06:33+00:00\",\"dateModified\":\"2023-03-28T23:58:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/\"},\"wordCount\":1315,\"publisher\":{\"@id\":\"https:\/\/adiacapital.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/adiacapital.com\/wp-content\/uploads\/2023\/03\/tradeshow.webp\",\"articleSection\":[\"Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/\",\"url\":\"https:\/\/adiacapital.com\/business\/how-to-get-the-most-from-trade-show-attendance\/\",\"name\":\"How to Get the Most from Trade Show Attendance\u00a0 - 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